Introduction

Southeastern Shoe Travelers Association (SESTA) evolved in November 1944. The purpose of SESTA is “to promote the best interests and welfare of its members” as well as “encourage a spirit of cooperation among those engaged in the distribution of shoes and kindred merchandise”.

About The Atlanta Shoe Market

The Atlanta Shoe Market (TASM) has grown into the largest footwear trade show in the country. Originally founded to serve the Southeastern footwear community, the show has expanded significantly over the years. In February 2000, the SESTA Board of Directors voted to officially rename the event The Atlanta Shoe Market, reflecting its national reach and industry impact.

Held twice a year in February and August, TASM continues to flourish, bringing together leading footwear brands, buyers, and industry professionals. With a focus on creating a productive and welcoming marketplace, the show provides unparalleled networking and business opportunities for the footwear industry.

About Southeastern Shoe Travelers Association Membership

Today, SESTA has over 1,500 members, comprised of industry shoe representatives. The association is governed by a Board of Directors, elected annually by the general membership during the SESTA General Membership Luncheon Meeting every August.

Membership in SEST is $75.00 annually and provides exclusive benefits, including:

  • Participation in The Atlanta Shoe Market shows
  • Access to job opportunities and industry connections

Join us at The Atlanta Shoe Market—where the footwear industry comes to do business all under one roof!

For membership information, please contact:

Southeastern Shoe Travelers
953 Harmony Road, Suite 106
Eatonton, GA 31024
P: 706-923- 0580
F: 706-923- 0520
info@atlantashoemarket.com

2026 Officers & Directors
  • President – Glenn Heidkamp
  • Vice President – Jenny Edmunds
  • Treasurer – Leslie Corbin
  • Secretary – Connie Cavalier
  • Chairman of the Board – Mark Cranford
Director of Executive, Membership & Administrative
  • Executive Director  :  Laura Conwell-O’Brien
  • Membership Director :  Justine Opera
  • Administrative Assistant:  Alexandra Warner
Board of Directors
  • Goshi Adeli
  • Keith Greiveldinger
  • Hollie Line
  • Phil Mahfood
  • Karen Malecky
  • Edgar McVay
  • Joe Moynihan
  • Levi Sandelin
  • Jonathan York